What if every person who visited your website signed up for a newsletter, attended an event, volunteered, or donated? Can you imagine the impact you would be able to have?
For most nonprofits the opposite is closer to reality. With the average conversion rate hovering at 1%, you are likely seeing 99% of your visitors leave without engaging at all. If that sounds familiar this guide is for you.
In this guide you’ll learn:
- What retargeting is & how it helps drive engagement.
- How to use retargeting for donor engagement.
- 5 tips to get you started engaging more donors online.