Ministry Growth Assessment

What is Mission Driven Growth?

The ministry growth assessment is designed to help you quickly identify areas that are out of balance and prevent your ministry from multiplying impact.

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<20 questions

Desk with an open notebook

In order of importance

4 key priorities

Creating intentional long-term growth means keeping focus on what matters and only putting effort into the areas that will drive your ministry forward. There are 4 key priorities that you need to keep in focus and keep in order of importance.

  1. Mission. At Five Q we have a ministry first mindset, which means your mission always needs to be in the forefront of everything you do. You were called to do something amazing, and if you consistently execute on that mission it will grow over time.
  2. Impact. Impact should always be the result of executing on your mission. If you are not seeing impact from the work you put in daily, then you should reconsider if you are executing on the right things to accomplish your mission.
  3. Fund. The more impact you have, the greater the complexity you will need to manage, and the more expensive things get. Keep complexity to a minimum until you have a large enough audience to support your next stage of growth. The more changed lives, the more people want to support your mission.
  4. Scale. Scaling is a means of reaching more people and having more impact. Scale always adds complexity, which increases your costs; building it out before you've proven your impact limits your own growth. That's why it comes last.

Consistent growth in 3 simple steps

Once your growth priorities are aligned, consistent growth becomes a 3 step process.

  1. Build the underlying technology or processes needed to fuel the next stage of growth.
  2. Grow your audience and your reach through marketing, and impact.
  3. Fund the next steps you need to grow even further.
The Build, Grow, Fund growth cycle diagram

The growth cycle

Build, Grow, Fund: the foundation for consistent growth

Build. This portion of the cycle makes it easy to execute on your ministry's mission and scale as your impact grows. As your ministry grows the complexity needed will also grow; it's important to keep costs down by maintaining simplicity while still delivering impact.

Grow. With the technical foundation in place, now is the time to grow your audience and expand your reach. As your audience grows and they recognize the impact your ministry has on their lives, they will be excited to support your ministry and help multiply its impact.

Fund. As your reach increases you will need to scale your technology or services in new ways. In this portion of the cycle you will focus on generating the funding you need to build your next level systems. Since you have built a large and engaged audience, they will be excited to join your mission and help fund the growth.

This growth cycle allows you to keep the mission central to everything you do, and it allows you to consistently take steps forward that will drive greater and greater impact.

What the assessment measures

Impact and complexity

High impact execution

Chart comparing work produced to ministry reach

We are all in ministry to impact lives; often, however, we get caught up in the whirlwind of "doing" and forget to see how many lives are being touched. This first assessment compares the amount of work you are producing to the reach of your ministry.

Complexity vs. revenue

Chart comparing ministry complexity to revenue

As your reach and services grow, so does the complexity of your offerings, and with complexity comes added cost. Many ministries build out complex systems before they have the audience base to support it. By comparing revenue to complexity we can determine if complexity is slowing, or worse, stopping your growth.

Start, stop, or optimize

Drill down to the tactics

This assessment will also highlight key tactics that may be out of balance so we can dive right into the weeds and apply a "start", "stop" or "optimize" filter for your current activities. This approach will simplify your processes and eliminate activities that take a lot of resources but produce minimal impact.

The assessment is simple (less than 20 questions). You can use your best estimates if you are unable to find the real data, but remember the more accurate the data, the more accurate the recommendations will be.

Take the Ministry Growth Assessment

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